New Managing Director appointed in the Nordics

GroupM's unit Acceleration appoints new Nordic Managing Director

Nicolas Blanc stepped into the role December 15th, 2022.

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GroupM’s Data and Tech consulting business, Acceleration, appoints Nicolas Blanc as new Managing Director for Acceleration Nordic.

“Acceleration launched 18 months ago, and we have experienced an impressive growth lead by our strong capabilities in Data Science, Google Marketing Platforms, Google Cloud and the implementation of tech solutions for our clients”

Says GroupM Nordic CEO, Jonas Hemmingsen, and continues:

“Nicolas joined Acceleration Nordic from Wavemaker France and has shown a fantastic understanding of our business and culture and we are really excited about him leading Acceleration into the future”

Nicolas has the unique combination of a young, modern, and yet experienced agency leader – with more than 10 years of leadership of Wavemaker France’ Digital Agency.

In his former role as Commercial Director at Acceleration Nordic, he has been leading the expansion of our business across the Nordics and furthermore on a global level, attracting global clients like Volvo, IKEA, Perrigo, MARS, Uber, Lavazza, and Shell.

Grant Keller, Global CEO, Acceleration follows up and says:

“We are delighted that Nicolas is stepping in the role of Managing Director, leading Acceleration Nordic forward and continuing to support an exceptional team that has brought high value, transformative data and tech solutions to our clients both locally and globally. Nicolas has already played an instrumental role in that success in his current role, and in his new role, I’m confident that his blend of experience and leadership skills will only further theNordics growth, as we continue to help clients navigate their future with innovative data and technology solutions.” 

About his new role, Nicolas says:

“I am thrilled to take on the role of Managing Director at Acceleration Nordic and to lead the charge as we continue to help our clients navigate their marketing challenges in the fields of strategy, data activation, measurement, BI, and MarTech. Our unparalleled talent and expertise position us to be a trusted partner for companies looking to stay ahead of the curve in the ever-evolving digital landscape." 

As new Nordic MD, Nicolas has defined a clear strategic focus and priorities for Acceleration in 2023, such as a continuous investments in innovation to keep the agency at the forefront of measurement and activation solutions, helping clients navigate the cookieless digital ecosystem through consulting and strong solutions, increasing cross-market collaboration throughout the Nordics to deliver unparalleled services no matter the clients’ location, and finally to continue the strong growth Acceleration saw in 2022.

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Acceleration Nordic employs 80 people across theNordic countries and is a part of GroupM, the leading Media Agency group in theNordics with more than 1.300 employees and an annual turnover of USD 1.1Billion.

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Read also: article by Bureaubiz

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